Custom GTM Variable Template for generating unique event IDs for Meta CAPI and GA4 deduplication. Built by Up Blue (upblue.pl).
Server-side Google Tag Manager tag that sends event data from GA4/Web clients to the Meta (Facebook) Conversions API. Supports automatic GA4 event mapping, user data matching, and event deduplication. Built by Up Blue (upblue.pl).
Laravel Meta Pixel & Facebook Conversions API package with server-side tracking, event deduplication, advanced matching, ecommerce events, and Meta CAPI integration.
Template GTM Web + Server para WBuy: GA4, Meta Pixel/CAPI, Google Ads, TikTok e Pinterest com deduplicacao por event_id. Por WebPeople.
Lead scoring in production for an online school: FastAPI on Cloud Run, canary CI/CD with automatic rollback, MLflow, monthly retraining that opens its own model PR.
Telehealth-style eligibility funnel with a field-level PHI boundary. Meta Conversions API with event_id deduplication. No dependencies, no build step.
Preflight agent for Google and Meta offline conversion uploads: rules from a Sanity knowledge base, declared rules from a Sanity dataset, digests from tested code.
Official Go SDK for the Plainrouter Signals Conversion API
Production-grade Meta Conversions API (CAPI) integration in Python - event deduplication, GDPR hash-at-the-boundary PII handling, retries with backoff, PII-safe logging. 10 unit tests.
In progress: a fictional online store that demonstrates production-style tracking with Google Tag Manager, GA4, Meta Pixel and Conversions API (via a server container), consent handling, and a page where visitors can check every event themselves.
Template GTM Web + Server para Nuvemshop: GA4, Meta Pixel/CAPI e Google Ads com deduplicação por event_id. Por WebPeople.
Behavioral Growth OS — website + motor de tracking conductual, lead scoring en tiempo real y Meta Conversions API deduplicada. SEO · SEM · AIO · GEO.
Server-side Meta conversion tracking that proves events actually arrived — deduplication, durable queue, and a reconciliation layer that catches silent losses.
Case study: server-side Meta CAPI, multi-domain pixel routing, 7-bucket lead-source classification, and marketing forensics
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