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audience-segmentation

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Data-driven social media marketing analytics project analyzing 400K+ ad events to uncover campaign performance, conversion funnel efficiency, audience insights, and ROI optimization.

  • Updated Feb 16, 2026
  • Jupyter Notebook

Triblio — independent third-party profile of a public API surface, by API Evangelist. Triblio is an account-based marketing (ABM) platform now owned by Foundry, the marketing services and data unit of International Data Group (IDG). Originally founded in Reston, Virginia, Triblio was acquired by IDG/Foundry in June 2020 as the cornerstone of a mult

  • Updated Sep 4, 2026

End-to-end social media brand audit for Saje Natural Wellness — covering platform performance (Instagram 6.32% engagement, 60.6K monthly reach), audience segmentation, KPI framework design, metric hypothesis testing, and a 10-format content strategy using Google Analytics, SEMrush, and Hootsuite.

  • Updated Apr 11, 2026

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